Thursday, May 17, 2018

eBay’s new feature finds the products you might actually buy

Fast Company
eBay’s new feature finds the products you might actually buy
eBay’s new feature finds the products you might actually buy

The marketplace is using big data–and a questionnaire–to help sort through the 1.1 billion items its merchants offer.

eBay, says Bradford Shellhamer, the company’s head of engagement, wants to be the “heavy metal-loving, yogi, OSU fan’s favorite store.” It also wants to be yours. And with a new feature called Interests, it aims to be better at helping you find the products that match your passions.

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