Friday, February 23, 2018

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Tuesday, February 20, 2018

Is Social Metrics Pro the Best Social Signal Tracking and Monitoring Tool?

With the trends of social optimization changing at every drop of the hat, optimizers have been facing a difficult time trying to keep up. Link-building and creating backlinks—two methods that are being currently used for SEO—have suddenly become obsolete. This is because of the recent announcement made by popular search engine websites like Google and Bing that they have begun using social signals to rank the popularity of websites. Though the new announcement puts most search engine optimizers in a tizzy, as they would have to change their methods, the tool we are reviewing today is a step in the right direction. Social Metrics Pro is the newest search engine optimization tool on the market that works on the principle of Google and Bing’s newest policy of ranking websites. It helps optimizers keep track of the progress of their websites on social networks. It is compatible with some of the most popular social networks already. It can assess feeds from Facebook, Twitter, StumbleUpon, Digg and several others are in the pipeline.

The purpose of Social Metrics Pro is to give the user a clear picture of how the website is faring on the social network. Each time someone comments, likes or shares some content, it is recorded by Social Metrics Pro. The optimizer can keep track of this and keep making improvements to the websites so as to make them more appealing on the social network.

Social Metrics Pro is a new-fangled tool but it still makes things easy for the newbie optimizer. It has a simple color coding output system. The content on the website that has poor social signals are displayed in red, while the content that fares well is displayed in green. This literally gives a clear picture to the social optimizer, whose primary task is to convert all the reds into greens.

Currently, Social Metrics Pro is available as a simple downloadable plugin that works on most browsers. It is designed for the WordPress blogosphere.

For the modern optimizer, it becomes important to stay in tune with the website’s performance on the social network. Social Metrics Pro does just that, through a simple visual representation. It does not need the optimizer to work with difficult links, tags or codes.

This search optimization tool ranks highly in our viewpoint because of its simplicity and usefulness, and also the fact that it uses one of the newest methods of ranking used by the biggest search engines of the world.Republished with author's permission by Louis Lejeune http://MyCenterForProfit.com.

How do I keep track of the social popularity of my website?

When social signals started being used by search engines such as Google and Bing for ranking popularity of websites, one common question was heard throughout the blogosphere, “How do I keep track of the online popularity of my website?” Now, a concrete answer has arrived to that question, in the form of the product known as Social Metrics Pro.

The best part of using Social Metrics Pro is its simplicity. This is what makes it possible for even the most amateur online marketer to use this tool and harness its potential to gauge the online popularity of their website.

Social Metrics Pro is driven by a dashboard that keeps track of the social status of the content on the website. The dashboard is simplified with a system of color coding. Different colors indicate the relative popularity of the posts. Reds indicate posts that are performing poorly on the social networks, while greens indicate posts that are performing well on the social networks. As the poor performing posts are worked upon, the reds turn into greens, which is a direct measure of the improvement of the social signals of the website.

Social Metrics Pro also allows the optimizer to directly transfer the output into a Microsoft Excel file. This can be used to further analyze the performance of the website. These files are viewable on all spreadsheet processors.

The best part of Social Metrics Pro is that it is available as a plugin. Once installed, it sits pretty on the taskbar of the browser, until it is called upon to perform its analysis. The plugin works for any blog that has been created on WordPress, upwards of Wordpress 3.2 version. Its access is also available through the admin dashboard of Wordpress as well.

There are small features that help the newbie optimizer immensely. For instance, the webmaster can choose to refresh their data. The frequency can be preset, which helps to give an updated version of the social networking status of the blog at any required time. The plugin begins performing as soon as it has been downloaded and installed. Once installed, the plugin keeps on updating itself. There are free lifetime updates provided with the plugin, and a dedicated technical support team helps people with any issues that they might have.

Our final verdict is that Social Metrics Pro is a great tool for people who want to tap into the potential of social signals to bring their website on the top of the search engines. If you have any apprehensions about its functionality, you might put them to rest as this is one of the easiest optimizing tools that we have come across.
Republished with author's permission by Louis Lejeune http://MyCenterForProfit.com.

Google Confirms Using Social Signals to Rank Websites

Google's recent revelation that it uses social signals to rank websites has caused  drastic aftershocks in the online community. Networkers are busy changing their strategies to meet with the newest ranking factor developed by the head honchos at Google.

Search engine Google recently came out into the open with the newest parameter it uses to rank websites. Dubbed as social signals, this new method of website ranking has added to the growing importance of the world of social networking  and marketing. This system of ranking will see Google use information from social networking portals such as Facebook and Twitter to assess the rank of websites.

‘Social signals’ is a collective name accorded to methods used by social networking  websites to gauge online popularity. These include Facebook’s Likes, Twitter’s Retweets and Google’s Plus’ +1s. Among these, a definite leverage is commanded by Twitter’s Retweets, which are being considered as the most emphatic method right now to build links. Twitter allows its content to be retweeted a number of times, which adds up the social signals it sends. Google reveals that it uses such social signals to rank websites on its search pages.

Google justifies its position by stating that social signals are the most accurate measure of a website’s popularity. Social signals originate from users who genuinely like what they see and want to share it with their circle of people. Google uses this viral marketing strategy to constantly rank websites so that it can offer the most popular content to its users.

This revelation from the world’s biggest search engine has the search engine  optimizers in a tizzy. Over the last year, backlinks had turned out to be the most popular modus operandi of marketers to optimize their websites. However, with the advent of social signals, backlinking has taken a backseat. Online marketers are rapidly employing new methods to improve their websites from the social networking point of view.

Plugins are being developed to measure the social signals accumulated by  websites. Such plugins gather data from popular social networking websites such  as Facebook, Twitter, Google +, Digg, StumbleUpon and others to get a dynamic measure of the popularity of websites. Plugins such as Social Metrics Pro are compatible with specific blog platforms such as WordPress, and use methods such  as color coding to differentiate the more popular content from the less popular one.

However, while some online marketers are busy changing their tactics to fit into Google’s new groove, there are a few who are unruffled. They hold the view that this is just another of Google’s ever-changing policies, which will not affect the world of SEO much. At the same time, there are others who are playing it safe and focusing on both backlinking as well as social signals to bring their websites to the top of the heap.

 Republished with author's permission by Louis Lejeune http://MyCenterForProfit.com.

Friday, February 16, 2018

Hints And Helpful Ideas For The Home Business Owner

Running a home business is an exciting venture. It can be a little scary, too. There are so many things to learn and to coordinate. You have to figure out a daily routine, keep improving your skills, and take care of lots of paperwork. The helpful tips in this article can make these tasks and many others a lot easier for you.

You should be able to talk about your business plan and goals in a few sentences. If you're able to tell others what your business is about in a couple of sentences, you can impress people when you're speaking with them. Cover the areas that your business can improve to build credibility with customers.

If you are running a home based business, you need to have a domain name and a website. Even the best websites will still look unprofessional if they are hosted on a free web-building site. Domain names are relatively cheap. Pick one that's related to your business and you will undoubtedly see an increase in sales.

Running a home business can be a difficult task if you do not take it seriously. In order to succeed at working from home you should dress the part, have a space dedicated for work and work only, and have a set schedule. This ensures that business actually takes place when you are at home.

Use an online service or software to design a matching set of postcards, fliers and brochures to send out to customers and prospects. Look online for printer suppliers that offer an interface that allows you to add text to one of their existing designs, or upload your own. Choose a design as your "brand," the look and feel you want people to identify with your business.

All young businesses take quite a bit of time to really get up and running. Because of this you should ensure that you have a secondary source of income until the home business is able to sustain itself as well as your household. This can come from a spouse, savings, or a part-time job.

Make sure you have a safe workplace. This includes having a smoke detector and fire extinguisher in your work area. You should also find an efficient solution to backup all your data. The right type of fire protection helps you lower your business insurance costs, and an ergonomic keyboard helps protect your hands.

Examine all of the ways your home business appears in the marketplace and be sure you have a consistent message and presentation. Whether it is your business cards, web site or social media business page, keeping your messaging professional and synchronized helps you promote your business appropriately and clearly across multiple channels.

It will always be challenging trying to run your business from your home. However, many people do it and make a success of it every day. You can make a go of it, too, if you learn the tricks that help things run more smoothly. Start applying the pointers provided in this article today, and make your home business experience an enjoyable one.

the Owner of http://MyCenterForProfit.com. Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter.

Having A Successful Home Based Business Made Easy

There are numerous reasons why you might be interested in starting your own home-based business, along with a great deal of doubt, concern and questions. The following article offers some tips and advice to help quell the concerns, and offer resolution to common issues many people face in the operation or start-up of a home business.

Before starting a home business, be sure to research your market fully. If your product is something that your target market doesn't want or need, you won't get many sales. Rather than spending all your energy trying to force the market to buy your product, spend that energy designing and promoting a product the market wants.

If you are going to splurge on any home office furniture, splurge on a very comfortable office chair. You are going to spend many, many hours in this chair and if it is uncomfortable, you will not be as productive as you could be and you could technically, do damage to your body.

Since your home is also your work place, make a point to get out of the house on a regular basis. Don't isolate yourself for the sake of convenience. Go have lunch in the park, grab your coffee at a bookstore, etc. Just make sure you are out breathing fresh air at least once a day.

If you have a business, then you need a budget. How can you run a cost efficient business without a budget? It is impossible, and therefore imperative that you incorporate a well devised budget into the planning process. This budget should include what your expenses are of course and it should itemize them. Make sure you are thorough and include everything so that you are not misleading yourself.

Use your web site to advertise a free product for visitors. This will increase traffic on your site and give potential customers the ability to sample your product. Although it may cost a little money in the beginning, you should make up for it in sales from impressed new customers.

Do not be afraid to post your email address on your web site. Make sure that you include it on every separate page that you have. You do not want potential customers to search to figure out how to get in touch with you. The more effort that it takes them, the more likely they are to go on to something else without purchasing from you.

Make sure you have a support network before starting your home business. This includes family members who need to be aware of the time commitment involved, as well as an external networks you can reach out to for advice or support. Working from home has numerous benefits, but remaining a part of a group outside your home is invaluable.

Making the decision to start a home business or to invest more time in the one you've already gotten off the ground can be a cause of concern. There's so many questions about what to do, when to do it, how to do it, and why to do it, from marketing to overhead to product choice. Whether you just graduated with your MBA or are a stay-at-home mom or dad, you can simplify the answers to these questions by using the sensible advice in these tips.

the Owner of http://MyCenterForProfit.com. Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter.